Eric Miltsch - Prevent Marginal Thinking

Prevent Marginal Thinking

Prevent Marginal Thinking.

Successful people consistently make good decisions. The theory states they do a great job of following their own rules 100% of the time, not 98% of the time. If you break your rule “just this once” because it’s “ok in your mind” – then you’re thinking marginally.

– Don’t cut corners and don’t break your personal rules.

– Apply this to your routines at home and work.

– Have an accountability partner to act as your training wheels.

– Try sticking with your rules, at 100%, for 30 days.

Afterward, compare the quality of your decisions.


Eric Miltsch

Co-founder at Dealer Teamwork LLC
Eric Miltsch is a successful automotive digital marketing professional specializing in search, social & mobile strategies.
Eric Miltsch

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